Strategic Employee Engagement & Internal Brand Activation
December 7 - 9, New York City
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Monday, December 7 • 10:05am - 12:25pm
Workshop B: Amplify Success By Engaging Your Employees: How To Use Video Content To Communicate, Connect And Motivate
AboutFace Media

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Learn why video should be your go-to source, to communicate, connect with and motivate your employees—and what goes into creating effective, efficient and engaging videos.


In this hands-on workshop, you will learn the foundations of effective video content development along with proven strategies, practical approaches and useful tips to creating content that engages employees and keeps the door open to ongoing interaction, including how to:

  • Recognize the questions you should be asking before you create an ongoing online video content strategy
  • Explore best practices for developing compelling, audience-engaging content
  • Develop cost-effective video content for multiple distribution channels: both internal and external
  • Create a phased strategy for developing content, demonstrating success and achieving acceptance
  • Apply these approaches to your specific content needs


Denise McKee, COO
AboutFace Media

avatar for Denise McKee

Denise McKee

COO, AboutFace Media
Denise Roberts McKee is the Chief Operating Officer at AboutFace Media, which creates brand storytelling initiatives for the web, told through the lens of independent film’s most acclaimed documentary filmmakers. As COO, she develops and maintains the company’s structure and... Read More →

Monday December 7, 2015 10:05am - 12:25pm EST
Club Cabin 4 YOTEL